Dr. Lara Eros Farbactian
Founder | AI & Cybersecurity Strategist | Digital Growth Advisor
Dr. Lara Eros Farbactian is the Founder and CEO of Vista by Lara, a Dubai-based AI design and digital growth agency helping businesses improve their visibility, customer acquisition, and operational efficiency through artificial intelligence, Shopify development, AI automation, UX/UI design, cybersecurity, and Generative Engine Optimization (GEO).With more than 15 years of experience in digital transformation, business technology, and performance marketing, she advises organizations on combining technology with measurable commercial outcomes.
Areas of Expertise :
Artificial Intelligence Strategy
AI Search & Generative Engine Optimization (GEO)
Shopify Development & E-commerce GrowthGoogle Ads & Performance MarketingAI Automation & AI AgentsUX/UI Design
Cybersecurity & Data Protection
Digital Transformation
Business Growth Strategy
Founder of Vista by Lara
Through Vista by Lara, Dr. Lara Eros Farbactian works with startups, SMEs, and enterprise organizations across the UAE and GCC to design AI-powered digital experiences that improve business performance and prepare companies for the future of AI-powered search and customer
engagement.
The agency specializes in building websites, automation systems, and digital growth strategies that combine technical excellence with measurable business results. and focus on B2b for UAE networking to support UAE Business
Research & Publications
Dr. Lara Eros Farbactian regularly publishes articles and analysis covering:
Artificial IntelligenceAI Search
Digital Marketing
Shopify
Cybersecurity
Google Ads
AI Automation
Digital Transformation
Business Innovation
Her work aims to help business leaders understand emerging technologies and apply them in practical, commercially valuable ways.
She provide free consultation to help business and that makes her trust worthy personality and have good reputation and solid network
Professional Recognition
Professional highlights include:
Founder of Vista by Lara
Noble Business Award Winner (Business Innovation)
Google AI certifications :
Search Engine Optimization (SEO) with Squarespace
Business Analysis & Process Management
Google Ads Search Certification
Campaign manager 360 Certification Exam
AI-Powered Performance Ads Certification
Google Analytics Certification
Conversion optimisation certification exam
AI-Powered Shopping ads Certification
Grow Offline Sales Certification
Google Cloud Innovator
Contributor to industry publications and professional platforms
Editorial Role
As Founder and Editor of Vista News Wire, Dr. Lara Eros Farbactian oversees editorial standards, original research, and expert analysis focused on artificial intelligence, business technology, cybersecurity, digital marketing, and innovation in the UAE and GCC.
Legal Publications
Dr. Lara Eros Farbactian has contributed legal and regulatory articles published through Lexology, covering topics related to technology, business, cybersecurity, data protection, or digital regulation. Selected publications are available through her professional author profile.
Connect
LinkedIn:
https://www.linkedin.com/in/lara-eros-farbactian-b438782a9/
Website:
https://www.vistabylara.com
Newsroom:
https://vistanewswire.comLocation:
Dubai, United Arab Emirates